AimMatic segments help you deliver impressions to devices that are ranked highest for the attributes you want to target.
Difference and Distance
We believe you need more than simple quartiles, deciles and look-alikes to deliver higher ROI consistently. AimMatic has the analytical horsepower to extract high performance audience segments from any data set. AimMatic's advanced proprietary algorithm analyses difference (pair-wise testing) and distance (cohen's h) between data points to precisely rank users you want to target.
We Build The Best
AimMatic can build out high performance segments with any data set you have: offline, online, first-party, second-party, and our own proprietary third-party offline data sets.